D&S Copy Jan 2012
Follow a period of public consultation, the final design of a logo to represent Lower Wensleydale has been chosen.
The Lower Wensleydale Area Partnership, a project which recently secured funding of several thousand pounds, has been asking the public to comment on three different design logos. The chosen design incorporates the Middleham Bridge and Penhill and will represent Lower Wensleydale to raise the profile of the area. It will also be used on stickers, letterheads, or through placement on individual and company websites and other marketing materials. The funding is being made available through
the Rural Development Programme for England, Which is jointly funded by Defra and the European Union http://ec.europa.eu/agriculture/rurdev/index_en.htm.
Colin Bailey the Community Liaison Worker for the project said: “In terms of responses we had over forty consultation responses from a wide age range using all the available methods, online vote, text, email, drop in sessions.
"We are delighted at the interest both residents and businesses have shown, as a result the steering group listened to their views and have incorporated the iconic Penhill into the design, a strong message that was echoed in a number of responses. Combined with the interpretation of Middleham Bridge we have a design that represents the landscape, built heritage, faith, and communities of Lower Wensleydale.“
The consultation process also saw several volunteers come forward hoping experience gained on the project will help them find work. Amongst the new recruits to the team is 21 year-old Emily Blackburn from West Witton. She has a degree in writing and media from Hull University and will compose articles and gather information for the new Lower Wensleydale website.
Explaining her new role Miss Blackburn said: “It is fair to say since I left university it has been difficult to obtain work. I hope to gain some experience I can put on my CV to enable me get a job. There is a lot of interest in what is happening.”
Should anyone still wish to volunteer information or time to produce the website, training is available and computers skills are not essential. Mr Bailey and his team would be interested to hear from anyone with high quality photographs of the area, particularly of village life. They can be contacted at firstname.lastname@example.org.
Mr Bailey commented: "The response to the consultation and call for volunteers to help develop the website has been uplifting with professional designers, graduates, community groups and individuals offering to provide information and give time to help promote the area they are proud to be a part of."
The Lower Wensleydale project is made up of representatives from local businesses, Middleham, Leyburn and, Richmondshire District Councils, their website is www.lower-wensleydale.com.